THE AUTHORITY IN ORANGE COUNTY WEB SITE DESIGN
In marketing your business online, it is important to create a positive first impression. Clients need to feel that a website is credible for them for them to stay and trust your business.
Here, we focus on giving your clients the ultimate first impression. Our team of talented designers at Impress Web Site Design (Orange County), will work diligently with you to make sure that you are 100% satisfied with your online presence.
We often hear from those who purchased websites elsewhere, that they are not getting any benefit from them. The reason is that with the billions of websites on the internet, having a website alone is not enough to get you in front of potential clients on the internet. You actually have to market to them online just as you would offline.
As an added bonus all of our sites are built search engine friendly. We also offer web hosting and search engine optimization services to help your site achieve high placement in the search engines and of course increased visibility for your target clients.
Website Design Orange County
As mentioned on the previous page. We will be walking through a short process on how to decide if you need a web site design firm and how to choose the right one for your needs.
There are several options for needing a website designed
- Looking to promote a business and will be marketing it.
- Just getting a website because I feel that I should but don’t expect anyone to really visit it.
- On a tight budget but I do need a website for starter, something quick and easy and cheap
Option 3 – DIY Web site Design
If your budget is around $500 or less, then we would suggest either building your site yourself or having someone in your family build you a simple starter website. This includes free web templates that are available online. The drawback here is that you will be compromising the marketing of your site. Free templates are a lot less flexible and accommodating. They are cookie cutter sites and meant just to get you started, but not to bring in business for you (unless you are savvy enough to make it work). Although it’s still possible to market of course, the timing to ranking may be a bit longer as these sites are not designed for marketing purposes.
Option 2 – Freelancers – Just for Show
This can be for several reasons. If your web site design is not meant to promote a business at all, then you would not need to necessarily invest in a high-end website design. However, depending on the caliber of your clientele, you may need to do just that just to maintain your image.
It’s important to know your market and not skimp in areas that reflect your image. If you are expecting to attract higher end clients, then you can’t skimp on your presence online. In this case, you can hire a firm like Impress Website Design (Orange County) or even a freelance website like Elance.com If you are going the freelancer route, the drawback is knowing what to look for when choosing the right freelancer. Sometimes managing your project and getting the right freelancer is a challenge and can result in lots of wasted time and money if you have to switch providers or if you come into contact with a freelancer with limited skills to perform the tasks requested.
Option 1 – Need to Make Money
For the first option, you absolutely need to choose a web site design (orange county) firm with Internet Marketing experience. This is your first criteria. By internet marketing experience, we do not mean that they offer search engine optimization (SEO) services. We mean that they understand how to market your business online.
It’s very common for web site design companies to offer outsourced SEO services, which is fine because it is a complementary service and it only makes sense. The drawback here is that, the work process is a little backwards for true internet marketing.
For starters building a website and then doing SEO is NOT the most efficient or effective way to start out online. If you already have a website that you want to optimize, that’s a different story. But if you are just starting out, then it’s much more feasible and beneficial to start the search engine optimization process before you build the site.
It’s like making the blueprints, before you start building a house. It doesn't make sense to build the house first and then do the blueprints later, right? If a web design firm states that they build websites and then perform SEO, it’s a pretty good indication that they themselves may be experts in design but NOT in marketing.
Impress Website Design: Orange County, understands the importance of researching the market's needs first and then deciding the best way to deliver them to the end client. This creates customer loyalty and more income for your business, which is the whole purpose right? Most businesses are shocked to find out what prospects are actually looking for and the few that are clever enough to find this information and use it are the ones that are the most successful. Listen to your market and they will reward you with their business.
Web Design